In May 2019 I was commissioned by Admosfera Mexico to work on Hometracker campaign. While they were working on the marketing strategy, i directed the communication / graphic side. On our creative brief we decided to work on som characters and eventually animate them, creating some gifs and then some explanatory videos.
Hometracker is a company that works in collaboration with real state agencies from Mexico City personalizing and finding the right home for their costumers.
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/2aad9567-1155-41ca-81c9-6eabd5aac60c_rw_1200.gif?h=69f421649198a7beba590d60ca2d98c0)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/130de8de-fc4a-4591-9b9b-05e0dfd8b585_rw_1920.gif?h=0829c1ff75b0ea11a57933f5121ed821)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/e9d2d8da-5b1d-4b6c-9366-24585c5aea95_rw_1200.gif?h=8ccd53f2300e18a9316966df3e591c8e)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/479b8d49-e0b3-4215-b1cc-c9e75d8d8ec3_rw_1920.gif?h=69509d64f9b9fb150dd33a784c82371b)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/f9ea6a4e-0788-4b4b-9933-c133a72de94e_rw_1920.gif?h=a9f2f7c8c80af3094ff33aad5d60a083)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/697a696d-544a-457c-8ef9-0aab331fe22a_rw_1200.gif?h=5cae59d94564174769d753df3486ed97)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/c58815f0-ee7e-4373-9f99-840bf16b8503_rw_1200.gif?h=578841c8163d8b8e28e0da322bea8a7d)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/641e445d-aeff-4c41-81ef-5530b6640aab_rw_1200.gif?h=623b35fcc1825c7bd85a6b63729cb29f)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/34883b60-f515-4ae2-8da9-5f844e66c308_rw_1200.gif?h=1dff38897bf378f21f3ec0672e17164e)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/23454d7e-c9f0-48a3-803c-2e545443b3d3_rw_1200.gif?h=8c0f27ea07bdee6f53367b1db05b4a4a)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/b0167073-54c8-4622-83d4-5f4a6f936ae8_rw_1200.gif?h=fc3a4b4f215e17a8e0065203681bcfeb)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/3a545040-f0c2-416b-83e2-4a6b63439cb3_rw_1200.gif?h=66d32b759df64a8b712f90d2143e828b)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/255c8425-4c5e-45f4-8d8a-0d885f65d7a4_rw_1920.gif?h=c48d89b22e1092ccf538b46d9be9af6b)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/8593c19b-e4b3-458e-a84c-41ae253108d0_rw_1200.gif?h=674c2dc63599ac152cca8dbadba9e46e)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/81c277ea-fd47-4c5d-973c-598b9505428b_rw_1920.gif?h=257ca8e6c7eb516bddcb81fa20600f6d)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/225f454d-9eac-4cc9-8011-d1a8d9f58b2e_rw_1920.gif?h=fc0768f95ff3f8be1deabd4443630163)
![](https://cdn.myportfolio.com/25989789-6330-4e15-b639-4c32ac6362b7/0c8657d5-ba91-47f3-a228-24ee8b51e3c0_rw_3840.png?h=c9be827aacc7743099ef6b07ab36aeaf)