Client:
Interhyp
Role:
2D Animation,
Illustration
Brief
Drei Null Motion brought me in to contribute to Interhyp Day 2026 a large-scale internal event at the Infinity Hotel in Munich, bringing together 1,400 employees around the company's vision and direction for the year ahead.
Credits:
Eduardo Marin: Illustrator, Animation
Production: DNM Berlin
The agency came in with an established visual strategy already signed off by the client. My role was to take those foundations and push them into motion — specifically, developing a one-minute manifesto video to open the event and a countdown sequence, both rooted in Interhyp's existing brand language.
The creative challenge was working within a defined system while finding room to make it feel alive. The centerpiece of both pieces was a metaball-driven motion language fluid, organic forms that gave the brand's visual identity a kinetic quality that felt cohesive with the overall strategy but brought genuine energy to a live event context.
